https://www.makegoodlemonade.com/blog daily 0.75 2025-03-24 https://www.makegoodlemonade.com/blog/3-hacks-to-map-your-olo-menu-like-a-pro monthly 0.5 2025-03-24 https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/1742848140456-CBUA3XATANBSVLT71WBR/51521104_asian-woman-coffee-shop-business-owner-stressed-and-disappointed-from-the-effects-of-the-coronavirus-pandemic-resulting-in-business-losses.jpg Blog - 3 Hacks to Map Your Olo Menu Like a Pro - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/198eb904-d674-4e62-b80c-47c6458d6868/mapping+examples.png Blog - 3 Hacks to Map Your Olo Menu Like a Pro - II. Creating nesting can create an easy order flow; especially if your POS doesn’t allow for nesting. Let’s say you’ve got a dozen sides; side salad being one of them. When you don’t have nesting in your POS then you’ve also got like 8 - 10 sides that are JUST your side salad and its dressing. So that list of sides is close to 20 items, almost half of which are side salads with dressing. Build “A” (above) would match mapping directly from your POS. How could you map this in Olo to make it easier to navigate? Side Salad would be a “none” in mapping, and the dressings would carry the associated #. Build “B” would be mapping with nesting for a cleaner look. Build “A” has A LOT of sides. It can be overwhelming for a customer to see the sheer volume of options and abandon their basket. Build “B” still has a healthy variety of options, but the customer doesn’t see as much text. If they choose the side salad, a sub menu will explode out to show the dressing options. If you don’t want a side salad, you aren’t inundated with the dressing options. https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/13f59b1a-0f20-42bf-bb27-c51b25c60477/Catering.png Blog - 3 Hacks to Map Your Olo Menu Like a Pro - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.makegoodlemonade.com/blog/the-battle-against-pizza monthly 0.5 2025-02-18 https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/913a5851-7319-4231-a809-5e902527a85a/6375566_slice-of-pizza.jpg Blog - The Battle Against Pizza. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.makegoodlemonade.com/blog/too-good-to-go monthly 0.5 2024-11-14 https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/1729704164825-QQUEPS1FT02MHYIVT4T7/50853022_woman-restaurant-worker-issuing-an-order-for-takeaway-food-in-paper-bag.jpg Blog - Too Good To Go. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.makegoodlemonade.com/blog/celebrating-halloween monthly 0.5 2024-10-09 https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/1952d35c-99ea-440b-b46f-1849ba90caa9/26875156_halloween-pumpkin.JPG Blog - Celebrating Halloween Creating culture through silly holidays. Most restaurants won’t be very busy on Halloween - aside from pizza restaurants. It’s a fun fact for me that Halloween is generally considered a major holiday for pizza places. Also with Domino’s bringing back their Emergency Pizza, this year is going to be bananas. But for any other concept, it’s going to be a slow to normal Thursday. https://www.makegoodlemonade.com/blog/inclusion-colorblindness monthly 0.5 2024-10-03 https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/ab8790ad-a450-4fbf-8831-6b651b5b34d6/heat+map+comparison.jpg Blog - Inclusion - Colorblindness - Several years ago, on the brand side I created a report we called “The Holiday Heat Map” for our restaurants. We used it to figure out, at a glance, which restaurant locations were going to be busy for holidays and at what times. We released it to the field so they could figure out scheduling and kitchen prep logistics for holidays. Leadership never required that the field use it, but it was strongly recommended. During prep for one holiday, an Area Director asked me what the big deal with this report was. Was dark or light high volume? I asked if he was colorblind and his reply was “I mean… I don’t think so, but my wife disagrees.” I instantly feel horrible because this report I spent so much time on was basically meaningless. (And I also have a colorblind Fella, so I should’ve known better.) We changed colors after that, but it was a great lesson to learn. Here’s an illustration based on the colors we used. (Peep the restaurant names that Chat-GPT created!) https://www.makegoodlemonade.com/blog/adding-your-address-to-instagram-the-right-way monthly 0.5 2024-09-04 https://www.makegoodlemonade.com/blog/posvsoffprem monthly 0.5 2024-05-30 https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/ddf9d33b-033e-42a7-8183-d78b7901e0b4/42206_man-wrapped-in-cables.jpg Blog - POS vs Off-Premise - Make it stand out Be nice to techs. They’re facing battles you don’t know about. https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/15c92484-9c95-4986-9c01-e803fdd7e24e/13855792_escape-from-a-box.jpg Blog - POS vs Off-Premise - Make it stand out It’s easier to think outside the box, when you know what the box looks like. https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/d30d74c9-f22d-4de4-9580-0511abdc9b2e/Screenshot+2024-05-30+135238.png Blog - POS vs Off-Premise - Make it stand out If your items use long names like these in your POS, you probably don’t have nesting modifiers. https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/ed6c250a-979f-4f26-b690-c4151a9a8a2f/Screenshot+2024-05-30+140140.png Blog - POS vs Off-Premise - Make it stand out If your online ordering allows for nesting and no or “none” mapping, consider using that to create a better customer experience. https://images.squarespace-cdn.com/content/v1/6477cf95c4b5850567f197ca/be8a7d11-50d8-49b1-a733-79475091dc28/Screenshot+2024-05-30+142622.png Blog - POS vs Off-Premise - Make it stand out Look at the two side configurations above. Option A could be really overwhelming to someone. 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